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The Road to Relaunch: What’s Coming in 2025

December 2024: The Last Hurrah

  • Closing Sales: Final month for warehouse operations, clearing out inventory to make space for the new business model. Emphasize the last chance for customers to grab current items.
  • Order Fulfillment: Ensuring all orders from the final sale period are packed and shipped promptly.

Transition Prep:

- Finalizing supplier agreements for curated box items.

- Securing packaging materials for the Valentine’s Day Box launch.

- Ordering a small quantity of product for testing.

Communication:

- Announce the transition timeline to customers and share updates about what’s to come in 2025.

January 2025: Foundation Work

Valentine’s Day Boxes:

- Products for the 40 Valentine’s Day Boxes arrive and are inspected for quality.

- Begin assembling box prototypes to ensure packaging and presentation meet expectations.

Supplier Collaboration:

- Partnering with small businesses to confirm product availability for the spring curated boxes.

Brand Development:

- Designing cohesive branding for curated boxes (labels, inserts, special cards).

- Updating website to reflect the transition to curated boxes.

  • Community Engagement:

- Share sneak peeks of box designs on social media to build excitement.

February 2025: Valentine’s Day Test Run

  • Launch:

- First 40 curated Valentine’s Day Boxes go on sale (first come, first serve).

- Test packaging, fulfillment, and shipping processes on a smaller scale.

Feedback Collection:

- Request reviews and feedback from customers to refine the box experience.

- Use feedback to adjust product selection, packaging, and communication for future boxes.

  • Operational Adjustments:

- Address any logistical challenges based on test run results.

March 2025: Full Steam Ahead

  • Finalizing Box Contents:

- Lock in product selections for the first curated box launches (Cozy Gamer, Creator Brainstorm, etc.).

- Order wholesale quantities for April-May launches.

  • Streamlining Fulfillment:

- Set up systems for efficient packaging and shipping.

- Hire or onboard help if needed for assembly.

  • Marketing Push:

- Share detailed previews of the upcoming curated boxes.

- Use feedback from Valentine’s Day Boxes to inform marketing copy and visuals.

April 2025: Prelaunch Prep

  • Product Delivery: Wholesale items for curated boxes arrive and are inspected.
  • Box Assembly: Begin assembling curated boxes for the official launch.
  • Soft Launch:

- Offer early access to a small number of curated boxes for loyal customers or subscribers.

- Test workflows with a higher volume to ensure scalability.

  • Website Update:

- Ensure all product pages, descriptions, and checkout processes are optimized for the curated box model.

May 2025: Official Relaunch

  • Launch Week:

- Release the first wave of curated boxes, including: The Cozy Gamer Box, Creator Brainstorm Box, Neurodivergent Study Box, The Cozy Chaos Café Box, The Hobby & Chill Box (TTI x Cozy K Exclusive), and more.

  • Community Events:

- Host a live Q&A or stream to celebrate the relaunch and introduce the curated boxes.

  • Post-Launch Evaluation:

- Monitor sales and gather customer feedback.

- Identify opportunities for improvement before expanding box offerings.

for all information

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